Archive for August, 2007

Mini Manager 1.0

The WordPress plugin “Mini Manager”, written by Charlie Evans, Sr. Developer at Netconcepts, was designed for a client who wanted to manage mini blocks of HTML, then include them in posts or pages simply by using their reference name in curly braces, like so: {Reference_Name} Examples of Use: Isolate tricky JavaScript or Flash […]

rel=”nofollow” Test Results

The first rel=”nofollow” test is complete and the results are as expected. To avoid the results getting tainted we were unable to provide the specifics as to how the test was being run. Well, that’s not the case anymore. What we wanted to determine is whether a link to a website that […]

Unleash RSS Marketing in Japan

Just got word from my Japaneese publisher that Unleash the Marketing & Publishing Power of RSS is scheduled to be released in Japan in print end of July. Oh, and thanks to Geoff Livingston for putting the book on his list of 25+ Great New Media Books. Continue to read […]

Talk like a Googler: parts of a url

Let’s dissect the parts of a URL (uniform resource locator). I’ll tell you how we typically refer to different parts of a URL at Google. Here’s a valid URL which has lots of components: http://video.google.co.uk:80/videoplay?docid=-7246927612831078230&hl=en#00h02m30s Here are some of the components of the url: The protocol is http. Other protocols include https, ftp, etc. […]

Microsoft’s New R&D Center

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SES Session on Universal & Blended Vertical Search

In this article on Natural Search Blog, Chris Smith reports on his session experience from SES: San Jose on Universal and Blended Vertical Search. Google Engineer David Bailey, who is “a top engineer at Google who’s been working on the blended search results page for the past year, and he previously worked at Amazon.com and […]

The Best Form Of Flattery

I am amazed at how many competitors for some clients we have over here at 97th try to duplicate exactly what we are doing to get their websites ranked. The problem is they are missing the point with good search engine optimization and what it takes to rank sites. I see them duplicate […]

It’s Not Just SEO’s who Have Issues with the Wiki

Think it’s just whiney SEO’s who have issues with accuracy on the wiki? Not so my friend, for example Morgan Webb of Webb Alert has a problem with people who keep editing her wiki profile and perpetuating the inaccuracy that she was born in Canada.

Again a resource who’s standard is citability not truth should not […]

The Difference Between SEM and SEO

I have had many ask me what the difference between Search Engine Marketing (SEM) and Search Engine Optimization (SEO) is, so I thought I might throw a couple of definitions out there. I am going to start with SEO, as it is a part of SEM. SEO is the act of optimising the html and […]

How To Avoid Being Cheated By Your SEO Company

It’s very easy to be deceived by an SEO company especially if you are not acquainted with at least some ins and outs of search engines optimisation. It’s not big deal about getting on the first page of the search engine results pages; what matters is, your position should be sustainable and you should appear […]